8 WORDS THAT ALLOW YOU TO APPROACH ANYONE ABOUT ANYTHING

Do you want a way to introduce an idea to people in a low pressure way that compels them to respond? And do you want to remove the psychological and social stigma associated with potential rejection? Try this phrase…

“I’m not sure if this is for you but….”

“It may not be for you but…”

“It may not apply to you but…”

Why it works

This phrase works on so many levels yet one of the greatest effects this phrase has is on the advisor or sales person as opposed to the prospect.

This is such a cooperative way to approach someone even if they say ‘no’, they’re not rejecting you or your statement – they’re just answering your question. Advisors who start utilizing this phrase to approach prospects or bring up new ideas with clients consistently report increased confidence and not feeling rejected when refused.

Behind the scenes:

• I’m not sure if it’s for you tells the subconscious that they have an easy avenue of escape and that this is a non-confrontational interaction
• I’m not sure if it’s for you also suggests to the subconscious that they may not qualify for whatever is coming next priming fear of missing out circuits and giving you the opportunity later to explicitly appeal to their ego (if appropriate) by associating them with a tribe
• This phrase is non-intrusive and gives the prospect a sense of control while at the same time the use of the word ‘but’ at the negates the previous negative may allow the prospects subconscious to interpret it as ‘I’m sure it’s for you’
• The fact that it is a query triggers the need for a response in the prospects brain however by using the double negative the prospects critical faculty isn’t threatened